Mês: março 2026
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K-pop on Streaming: How Korean Groups Built a Global Charts Strategy From Outside the English-Language Mainstream
K-pop’s relationship with global streaming is the result of a generation-long strategic project by Korea’s major entertainment agencies. From the…
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YouTube Shorts and the Quiet Counter-Programming of the Short-Form Era
For most of YouTube’s history, the platform’s identity rested on long-form video. The horizontal player, the recommended sidebar, the channel…
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Drake and the Architecture of the Streaming-Era Hit Machine
Few artists have understood the structural shift from album-and-radio music to algorithmic streaming as clearly as Aubrey Drake Graham. The…
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Duolingo and How an Owl Became the World’s Language Teacher
Duolingo is the consumer education company that worked. Its mobile application is downloaded more than thirty million times each month,…
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How Bollywood and Indian Streaming Reshaped What “Most-Watched” Means on YouTube
For years, YouTube’s most-subscribed-channel rankings were dominated by Western individual creators — Felix Kjellberg’s PewDiePie at the top for most…
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ChatGPT, Gemini and the Year Consumer AI Apps Became Default
Three years after the November 2022 launch of ChatGPT, the consumer artificial-intelligence application has matured from a novelty into a…
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Sertanejo: How Brazil’s Own Country Music Quietly Became the Most-Streamed Genre in the Country
Outside Brazil, the global music conversation tends to focus on funk carioca, axé, samba and Brazilian Popular Music — categories…
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