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maio 13, 2026 · Edition
What the world
is watching,
hearing & downloading.
Latest reports
Numbered editorial dispatches on viral apps, top-viewed videos and chart-topping music — refreshed regularly.
024
WhatsApp’s Quiet Empire: How the Emerging-Market Super-App Was Built One Group Chat at a Time
023
Instagram Reels and the Most Expensive Pivot in Meta’s History
022
Telegram, the Power-User Messenger That Became a Geopolitical Object
021
CapCut: How ByteDance Quietly Became the World’s Most-Used Video Editor
020
WeChat: The Original Super-App That the Rest of the World Has Spent a Decade Trying to Copy
019
Discord’s Transformation From Gamer VoIP to Everyone-Has-a-Server Community Platform
018
Spotify and the Economics of Streaming, Twenty Years On
017
Roblox and the Generation That Grew Up Inside a Game Engine
016
How a Korean Children’s Channel Made the Most-Viewed Video in the History of YouTube
015
Despacito and the Year Latin Music Stopped Asking Permission
014
Gangnam Style, the K-Pop Watershed That Forced YouTube to Add a Bigger Counter
013
Bad Bunny and the Strategy of Refusing to Sing in English
012
Taylor Swift, the Eras Tour and the Economic Footprint of a One-Person Cultural Industry
011
Cocomelon: Inside the Three-Billion-Dollar Children’s Brand That Almost Nobody Has Heard Of
010
Afrobeats Goes Global: How Lagos Became a Center of Gravity for Pop Music
009
K-pop on Streaming: How Korean Groups Built a Global Charts Strategy From Outside the English-Language Mainstream
008
YouTube Shorts and the Quiet Counter-Programming of the Short-Form Era
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Snapchat’s Quiet Decade: How a Disappearing-Messages App Survived Three Existential Threats
006
Drake and the Architecture of the Streaming-Era Hit Machine
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